Search Engine Optimisation

Search Engine Optimisation

Search engine optimisation (SEO) is a methodology of strategies, techniques and tactics used to ensure that your website and your products/services show up on a search engine results pages (SERPs) such as Google, Bing, Yahoo and other search engines. SEO refers to the...
Digital marketing cannot be ignored

Digital marketing cannot be ignored

An effectively executed digital marketing campaign can serve the needs of any business and increase the demand for the product or service that they offer. If you want to go where your customers are, you need to be active online. The influence of the digital landscape...
Is your website on Google?

Is your website on Google?

To determine whether your site is in Google’s index you can do a site: search for your site’s home URL. If you see results, you’re in the index. For example, a search for ‘site:lemonstolemonade.co.uk’ returns these results. If your site isn’t on Google, it’s...